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MACRL Spring Events:

The Missouri Association of College and Research Librarians (MACRL) is proud to announce a pair of great Spring webinars focused on marketing in academic libraries. Both webinars are free to all and feature a panel of guest speakers with a wealth of experience sharing what's great about libraries with others!

Telling Your Story: Effective Faculty Outreach

April 16, 2024 at 11:00am

All librarians have a part to play in telling the story of your library. From advocating usage of services and resources to garnering support for new library initiatives, relationships with faculty are invaluable. In this panel discussion, four library staff from institutions of varying sizes will share their challenges and successes in fostering strong networks on their campuses.


Shannon Cary, University of Missouri-Columbia

Kara White, William Woods University

Sara Evans, University of Central Missouri

Rebekah Mauschbaugh, University of Central Missouri

Register Now!

Building Bridges: Effective Internal Advocacy and Marketing in Libraries

May 14, 2024 at 11:00am

Resources and support are essential to accomplishing not only overall library goals but also the goals of individual departments, librarians, and staff. In this webinar, Taira Meadowcroft and Megan Ballengee will share strategies for successfully advocating for your position and/or unit. Learn how to communicate your needs to administrators and to undertake an internal marketing campaign to promote your value and build networks within the library. Whether a manager or not, everyone in a library can be an advocate for their own work and for the mission of the library.


Megan Ballengee, University of Missouri-Columbia

Taira Meadowcroft, University of Missouri-Columbia

Register Now!


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